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Reduce? Recycle? Why bother.
By Matt Rexroad on Monday, September 01, 2008 @ 2:18 PM
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3 Comments :: Blog
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So I was looking around my house the other day for ways to simplify things.
One thing I noticed is that I subscribe to the Davis Enterprise at home. However, I read it on-line most of the time so I never actually open it when it arrives at my door.
That was an idea. I will tell the Enterprise that they did not need to waste the paper or the effort to get me the paper. Then I would not have to recycle it. They would save time and effort. Life would be great.
Wrong. Jenn called to tell them to stop delivering even though we would still pay the bill -- I want the on-line access to the news. They told us they could not do that because of the advertising rates were dependent upon it.
So much for being green.
So here is the offer to anyone in Woodland. Who wants a hard copy of the Davis Enterprise? I will have them deliver my subscription to you since I will never open it. Their advertisers will get another person to look at their stuff. I will have my wife stop giving me a hard time about unopened newspapers and life will be good.
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By
DMGreenwald @
Monday, September 01, 2008 5:01 PM
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I have been wanting to do the same, the papers just pile up at my house. I never read the print papers. I will write about this as well.
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By
marlinex @
Monday, September 01, 2008 6:09 PM
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We stopped getting the Democrat for that same reason. Thankfully, I can still get MOST content online from the Democrat, which is something smart that they are doing.
Most major papers are realizing they have to look at different business models as most of their customers look to online content. I hope the Davis Enterprise does the same.
Just a thought.
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By
C.K. Shewmaker @
Tuesday, September 02, 2008 1:22 PM
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In the spirit of Reduce, Reuse, Recycle, Rebuy
The same sorts of thoughts occur to me when I open the Sunday paper, remove all the ad sections and toss them into the recycle container without reading. Whether it would be cost effective, either for the publisher or the subscriber, to have an opt-out of the ad inserts, I do not know. But as newspapers and news organizations look to the future, these are the kinds of questions they will need to answer.
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